Serious thinking.Useful mischief.
Brand strategy and creative leadership from Philippa Heal. By the project, or embedded in your team.
20 years. 50 awards. Global brands.
Selected work
Selected work from previous agency and in-house roles.
Explore more work ↗Selected brand experience
Coca-Cola · Audi · Vodacom · Showmax · Yoco · Investec · Google Gemini · Old Mutual · Unilever · Mastercard · KFC · GSK · Standard Bank · MTN · Volkswagen
Experience gained across agency and in-house roles.
How I work
There’s something in that
I’m Philippa Heal, the creative strategist, writer and creative director behind Useful Mischief.
I help brands and agencies spot what’s worth pursuing, find the words for it and make something of it. A positioning question, a campaign, a launch or a pitch – I work from the first useful observation through to the finished work.
You can bring me in for a brief or make me part of your team. Either way, you work directly with me, with trusted collaborators joining when we need them.
Where I can help
Testimonials
“Masterful in her craft, strategic in her approach, and obsessive about work that delivers against business objectives.”
Nicola Van Ast
Previously Head of Brand, Showmax
Another perspective
“Philippa brought a welcomed level of strategic insight and creative power to every project. She consistently elevated the quality of our work and navigated client relationships with grace and strategic foresight.”
Cherylann Sawyer, Business Partner, Ogilvy One
Contact
What needs a little
useful mischief?
Have a brand challenge, a launch coming up or a pitch to win? Let’s talk.
philippa@philippaheal.com